Marketing with Lean - 4 pack
This product will be made available for immediate download!
Marketing with Lean Book Series
Lean Marketing House:A starting point for creating true iterative marketing cycles based on not only Lean principles but more importantly Customer Value. Recommended 1st reading of series.
Marketing with PDCA: Targeting what your Customer Values at each stage of the cycle will increase your ability to deliver quicker, more accurately and with better value than your competitor. It is a moving target and the principles of Lean and PDCA facilitates the journey to Customer Value.
Marketing with A3: Enables sales and marketing to use the Lean tool of A3 as a structured approach for their problem solving, strategies and tactics.
Lean Engagement Team: The ability to share and create knowledge with your customer is the strongest marketing tool possible.
- Item #: MWL - 4pak